A defined promotional program
Our paid Brand Partner packages combine product onboarding with 12 months of agreed promotion through 4X4OFFROAD. We manage the activity and customer experience, while suppliers provide accurate product information, authorised assets, reliable supply and support.
The partnership fee funds the agreed work and promotional scope. Wholesale pricing and retail margin remain separate requirements.
Package inclusions
All fees below are AUD. Applicable GST is confirmed in the proposal. Limits apply to individual sellable SKUs, including variations.
Launch — $5,000
- Up to 5 approved product listings.
- Access to 2 agreed on-site promotional placement types.
- 12 buyer newsletter features: one per month alongside other brands.
- 4 organic social features over the year.
- Named support contact and quarterly performance summary.
- Google and Meta paid advertising is not included.
Growth — $10,000
- Up to 10 approved product listings.
- Access to 3 agreed on-site promotional placement types.
- 12 buyer newsletter features: one per month alongside other brands.
- 12 organic social features over the year.
- Google and Meta product catalogue advertising within the agreed scope.
- Named support contact and quarterly performance review.
Premier — $15,000
- Up to 20 approved product listings.
- Access to all available on-site promotional placement types.
- 12 buyer newsletter features: one per month alongside other brands.
- 4 dedicated brand emails: one per quarter.
- 24 organic social features over the year.
- Google and Meta product catalogue advertising within the agreed scope.
- Named support contact and monthly performance review.
Product listings and promotional placements are different
Product listings are the individual pages where customers view and buy your products. On-site promotional placements are separate advertising spaces, such as top catalogue banners, in-grid promotional tiles and bottom catalogue banners.
Placement access means scheduled participation in rotations on relevant pages. It does not mean permanent display, exclusive inventory or every placement running at once. Locations, rotation arrangements, creative scope and timing are agreed before payment.
Google and Meta catalogue advertising
Growth and Premier products may run through Winners campaigns, full-catalogue campaigns or brand-specific catalogue campaigns. 4X4OFFROAD selects and optimises the structure according to suitability, demand and performance. A dedicated brand campaign is not automatic.
We fund and manage media within the agreed scope. Platform-wide advertising spend is not a per-brand allocation. The campaign schedule records the applicable media commitment and timing. Inclusion does not guarantee equal spend across products, a fixed number of impressions or sales.
Suppliers must permit the agreed feed and advertising use. Product data, stock availability and platform eligibility also affect campaign delivery.
Promotion to our buyer email community
Our email list includes more than 15,000 buyers and is growing, as reported by 4X4OFFROAD in November 2026. Features are sent to relevant audience segments; each send is not necessarily delivered to the entire list.
Monthly newsletter features include your brand or selected products alongside other brands. Premier’s dedicated emails focus exclusively on your brand. We manage the sends and keep subscriber contact details private. Delivery, engagement and sales vary.
Organic social and creative
Social features are organic content promoting the brand or selected products. They are separate from paid Meta catalogue campaigns. Content formats, channels, asset requirements and scheduling are agreed as part of the promotional plan.
Supplied images and information must be accurate and authorised for our use. Additional photography, video production, extensive copy development and creative outside the agreed scope are quoted separately.
Future opportunities
We are developing further opportunities such as homepage brand highlights, rotating priority catalogue positions, complementary recommendations, cart and checkout promotion, and brand or product videos.
These are planned enhancements, not current delivery commitments. Access is subject to launch, package scope, relevance, compatibility and stock availability. Premier’s placement access does not automatically include video production or other separately scoped work.
Scope, outcomes and renewal
Before payment, we document inclusions, campaign windows, rotation arrangements, creative assets and revisions, support and reporting. We commit to the agreed activity, not guaranteed sales, rankings, exclusive placement or future audience growth. Renewal after the first 12 months is quoted separately.
Let’s explore the fit.
Tell us about your brand, range and supply arrangements. Applying creates no payment commitment.